Dr. C. J. Rajendra Prasad
Director – BBA Retail and e-Commerce Management
Dear Students and Parents,
Greetings from Symbiosis Skills and Professional University, Pune!
It is a pleasure to share with you the spirit of the School of BBA Retail and e-Commerce Management and highlight the salient features of the course.
The retail industry is ever-growing and the avenues of conducting business are also changing and developing. Modern Retail is an amalgamation of Brick and Mortar Store and Online & e-Commerce Trade. Globalization and Technology have become a part of everyday life and so it is with the Retail Industry.
Business Information, Data Analysis, Customer Relations, Product & Brand Management, Service Management, and Strategic Decisions have become more challenging, which supports Professional Operations and Business Development.
BBA Retail and e-Commerce Management has been designed to Skill the students in modern retailing. The course curriculum is structured with the inputs of experts from the industry to have a global perspective in Retail. Along with theoretical learning, the students are exposed to Practical learning, which forms 70% of our curriculum.
We aim to contribute and groom the students into young professionals and entrepreneurs who are ready to take on the challenges in Retail and meet the ever-growing demands of the Retail Industry.
We are committed to ‘GROW’ your Knowledge, Career, and Personality and help you to reach your goals.
Wishing you the very best. Stay safe.