Dr. Sheetal Kashinath Umbarkar

Publication

• Article Published “Cognitive Dissonance: A Study of Post Purchase Behaviour of Consumers in the Context of Premium Price Products” Neuroquantology (Volume 20, Issue 15, 2022, eISSN: 1303-5150, DOI: 10.14704/NQ.2022.20.15.NQ88528) — Empirical research examining cognitive dissonance in consumer post-purchase behaviour for premium price products.
• Article Published “Study of Consumer Behavior in E-Tailing” Presented at INCON-2018 (Proceedings ISSN: 2320-0065) — Conference paper on online shopping consumer behaviour.
• Article Published “Application of Nanotechnology in Computer Memory Management” Presented at INCON-2018 (Proceedings ISSN: 2320-0065) — Conference paper exploring nano-technology applications in IT memory systems.
• Article Published “Recent Trends in Business with Reference to Big Data Analytics” Presented at INCON-2017 (Proceedings ESSN: 2320-0065) — Conference work on business trends and big data analytics.
• Article Published “Rural Marketing Potential in India – An Analytical Study” Presented at INCON-2017 (Proceedings ESSN: 2320-0065) — Conference paper analyzing rural marketing landscape in India. (Additional publications and full journal details may be available on Dr. Umbarkar’s profile or full Google Scholar list — actual journal indexing information should be verified directly from that page if needed.)

Books / Book Chapters

• Book Published Titled “Impact of Digital Media on Grammar” DOI Link

Patent Works

• GSM-Based Substation Monitoring and Control System Design and Development Using Artificial Intelligence, National Patent, Issue No. 22/2023, Application Number: 202321028391 A.
• Design of Framework for Consumer Perceptions Towards International and Local Brands in the Indian Region, National Patent, 07-10-2022, Application Number: 202241055484 A.
• Framework Design to Understand Building a Model for Analyzing the Effectiveness of Mergers and Acquisitions in an Industrial or Banking Business (Management),, National Patent, 25-11-2022, Application Number: 202241065010 A.