Teaching Faculties
Dr. Sachin Hadole
06 Publications
Assistant Professor
MBA Marketing, Ph.D (Pursuing)
6-Research Paper & 20-Case Study.
18 Years
| Sr. No. | Title of Paper | Journal Details | Category | Year |
|---|---|---|---|---|
| 1 | An Empirical Study of the Impact of Neurobranding Applications Used by Amul on Consumer Buying Behavior | Journal of Computational Analysis and Applications (JoCAAA), 33(4), ISSN: 1572-9206 | Scopus | 2024 |
| 2 | Decoding Buyer Insights into Male Skincare Products through the Lens of Neuromarketing in India | IPE Journal of Management, 14(30), ISSN: 2249-9040 | UGC Care | 2024 |
| 3 | ALL about Neuroscience, Technology, Psychology, and Marketing: Neuromarketing | Rabindra Bharati Patrika, Vol. XXVII No.4, ISSN: 0975-0037 | UGC Care | 2024 |
| 4 | A Study of Impact of Web Series and Streaming Content on Youth of India | Journal of Positive School Psychology, 6(2), ISSN: 2717-7564 | Online E-Journal | 2022 |
| 5 | Instagram Usage Intentions by Young Indians: A User Gratification Theory Approach | The Online Journal of Distance Education and e-Learning, ISSN: 2147-6454 | UGC Care | 2023 |
| 6 | The Study of Change in Consumer Behavior towards Agricultural Marketing | IJFANS, Vol.11, Iss.10, e-ISSN 2320-7876 | UGC Care | 2022 |
| Sr. No. | Title of Case Study | Journal Details | Category | Year |
|---|---|---|---|---|
| 1 | The iPhone Craze: Decoding the Annual Launch Strategy | Handbook of Case Studies Vol. 4, Himalaya Publishing House ISBN: 978-93-6557-901-7 |
Case Study Book | 2024 |
| 2 | The Downfall of Tupperware: A Case Study | Handbook of Case Studies Vol. 4, Himalaya Publishing House ISBN: 978-93-6557-901-7 |
Case Study Book | 2024 |
| 3 | The 'Palessi' Prank – Exploring Customer Psychology and the Power of Branding | Handbook of Case Studies Vol. 4, Himalaya Publishing House ISBN: 978-93-6557-901-7 |
Case Study Book | 2024 |
| 4 | Empowering Farmers: A Case Study on Bayer Crop Science’s Innovative Products and Technology Integration | Handbook of Case Studies Vol. 4, Himalaya Publishing House ISBN: 978-93-6557-901-7 |
Case Study Book | 2024 |
| 5 | Groww – Capturing the Indian Investment Market | Handbook of Case Studies Vol. 4, Himalaya Publishing House ISBN: 978-93-6557-901-7 |
Case Study Book | 2024 |
| 6 | Chewing Gum’s Journey: Evolution, Market Trends, and Health Impacts | Handbook of Case Studies Vol. 4, Himalaya Publishing House ISBN: 978-93-6557-901-7 |
Case Study Book | 2024 |
| 7 | Amazon: A Leader in Customer Experience | Handbook of Case Studies Vol. 3, Himalaya Publishing House ISBN: 978-93-5840-248-3 |
Case Study Book | 2024 |
| 8 | A Case Study on Byju’s Journey from Success to Failure | Handbook of Case Studies Vol. 3, Himalaya Publishing House ISBN: 978-93-5840-248-3 |
Case Study Book | 2024 |
| 9 | More than Coffee: Why Customers Love and Stay Loyal to Starbucks | Handbook of Case Studies Vol. 3, Himalaya Publishing House ISBN: 978-93-5840-248-3 |
Case Study Book | 2024 |
| 10 | Optimizing Marketing Campaigns: An AI-driven Neuromarketing Case Study | Handbook of Case Studies Vol. 3, Himalaya Publishing House ISBN: 978-93-5840-248-3 |
Case Study Book | 2024 |
| 11 | The Rise and Fall of NIRMA | Handbook of Case Studies Vol. 3, Himalaya Publishing House ISBN: 978-93-5840-248-3 |
Case Study Book | 2024 |
| 12 | The Complex Negotiations Between the Company and the Employees: Balancing Employee Demands with Operational Needs | Handbook of Case Studies Vol. 3, Himalaya Publishing House ISBN: 978-93-5840-248-3 |
Case Study Book | 2024 |
| 13 | A Dive into Neuromarketing | Handbook of Case Studies Vol. 2, Himalaya Publishing House ISBN: 978-93-5840-742-6 |
Case Study Book | 2023 |
| 14 | Eat Me If You Can: A Case Study on Zomato | Handbook of Case Studies Vol. 2, Himalaya Publishing House ISBN: 978-93-5840-742-6 |
Case Study Book | 2023 |
| 15 | Behind the Shadows: Unveiling the Realities of Moonlighting – A Case Study | Handbook of Case Studies Vol. 2, Himalaya Publishing House ISBN: 978-93-5840-742-6 |
Case Study Book | 2023 |
| 16 | Jet Airways | Handbook of Case Studies Vol. 1, Himalaya Publishing House ISBN: 978-93-5693-971-4 |
Case Study Book | 2023 |
| 17 | DHFL | Handbook of Case Studies Vol. 1, Himalaya Publishing House ISBN: 978-93-5693-971-4 |
Case Study Book | 2023 |
| 18 | Adidas | Handbook of Case Studies Vol. 1, Himalaya Publishing House ISBN: 978-93-5693-971-4 |
Case Study Book | 2023 |
| 19 | Britannia | Handbook of Case Studies Vol. 1, Himalaya Publishing House ISBN: 978-93-5693-971-4 |
Case Study Book | 2023 |
| 20 | Linc Pens | Handbook of Case Studies Vol. 1, Himalaya Publishing House ISBN: 978-93-5693-971-4 |
Case Study Book | 2023 |
| Sr. No. | Title | Details | Year of Publication |
|---|---|---|---|
| 1 | Neuromarketing and Marketing Effectiveness: Exploring Recent Trends for Strategic Impact |
ISBN: 978-93-93622-62-4 Publisher: IOT Academy |
2024 |
| 2 | Consumer Behavior |
ISBN: 978-81-970457-1-4 DOI: https://doi.org/10.59646/consumbehav/132 Publisher: San International Scientific Publications |
2024 |
| 3 | Indian Management Case Studies |
Sans International Scientific Publications Volume 1, Pages 11–20 |
2024 |
- Corporate Social Responsibility: A Pathway to Sustainable Progress, MCCIA, Sampada Dec2024
- Driving MSME Growth with Innovative Marketing, , MCCIA, Sampada, Diwali Special Issue
- Growing Green: The Vital Role of Sustainable Agriculture in Our Future, MCCIA, Sampada, July2024
- Government Boost for Women in Business, MCCIA, Sampada, Feb 2025
- Invited as a columnist for year 2025 in Marathi (Regional Language) newspaper PunyaNagari under the title “नकळत व्यवस्थापन”; fortnightly publication
