School of Retail Management
Transforming Ideas into Real-World Impact.
BBA Retail and E-Commerce Management is a program designed to develop strong business acumen and operational expertise in students
So they can manage retail formats, products, services, teams, finance, marketing, customer relations, merchandising, retail logistics, and e-commerce operations. The course focuses on preparing students to face modern retail industry challenges and equips them with the skills required for both front-end and back-end retail operations. Practical learning is emphasized through an on-campus Retail Visual Merchandising Lab, established in association with Shoppers Stop, where students gain hands-on experience.
Admissions
2026
Admissions Contacts
admissions@sspu.ac.in
Teaching Faculties
Faculty guide students with expertise, fostering learning, research, innovation, excellence
Research
We drive research and innovation, empowering learners to impact society
Investigating How Different Pricing Strategies Impact Consumer Perception and Purchase Behavior in Online Markets with Special Reference Discounts, Bundling.
Journal of Informatics Education and Research
Test Marketing and Revision of Marketing Strategies-A Case Study of Mangalam Resort and Spa -Sacchai Agro Tourism LLP
International Journal of Research
Lab Infrastructure
State-of-the-art laboratories enabling hands-on learning and advanced research capabilities.
Visual Merchandise Lab
Ali Ghodsi
CEO - Databricks
Placements
At SSPU, your education doesn’t just end with a degree -
it begins with a career.
-
90%
placement success
across programs -
57
LPA highest package
secured by students -
100%
internships for
students every year
Internship at Imagine XP has helped me to understand and grasp the insights of the corporate world.
Mr. Kartik Burli
School of Retail Management
Our students are trained with real-world skills, mentored by experts, and recruited by leading companies across diverse sectors
