About

Director

Features

Testimonials

Achivement

Events

FAQ'S

Placement

Program (Fee)

About

BBA RETAIL AND E-COMMERCE MANAGEMENT offered by Symbiosis Skills and Professional University is a course that develops business acumen and operational expertise in students to manage Retail formats, Brands, Products, Services, Teams, Finance, Marketing, Competition, Customer Relations, Merchandising, Retail Logistics, Retail Supply Chain, Entrepreneurship, Digital Marketing, Online Sales and E-Commerce. The course trains the students in Retail Challenges and prepares the students for job opportunities in Retail Operations – both at the front-end and back-end. The on-campus Retail Visual Merchandising Lab set up in association with Shoppers Stop helps students in practical learning. Skill development and practical activities are conducted in the Retail Lab covering topics of Visual Display, Store Façade, Store Layout, Retail Fixture and Furniture, Space Management, Merchandise Planning and Rationalization, Category Management, Brand/Product Management, Management of Floor Activities, Stock Management, Receiving and Issue of Stocks, Inventory Management, Promotion Planning, and Business Analytics.

The course is focused on Skill-based learning with 70% Practical and 30% Theory component. During the course, the students are assigned tasks to solve Retail problems and analyze case studies, problem statements, participate in group discussions, presentations and recommend solutions to retail challenges. The continuous assessment helps the students in self-evaluation and self-development, mentored by expert faculty with both academic excellence and global retail exposure. The course curriculum is framed with the inputs of experts from the industry to include all current issues in the Retail Industry for the students to gain complete retail knowledge. The industry experts are invited to deliver Guest Lectures and for Panel Discussions for the benefit of our students.

Market Visits are planned for students to study the Retail formats, Retail trends, Seasonality of products, Store Location, Retail Project requirement, Legal documentation, Franchisee Management, Retail Inventory management, Mall Management, outsourcing of activities, E-retailing, Online and Digital promotions, Internet and social media marketing. As an integral part of the 3 years Degree course, the students of BBA Retail and e-Commerce undergo yearly internship at leading Retail and e-Commerce Establishments and gain experience in the corporate environment and learn about the best practices in retailing.

Director

Director's Desk

Director’s Message

MBA – Retail Management

Welcome to the MBA in Retail Management—a program crafted for those who envision themselves shaping the future of the retail world.

In today’s fast-evolving marketplace, retail is no longer just about selling products; it is about creating experiences, building brands, and driving innovation. Our MBA in Retail Management is designed to transform passionate graduates into agile, future-ready retail leaders who can excel in this dynamic environment.

At our university, learning goes far beyond classroom theory. Our industry-focused curriculum seamlessly blends strategic management principles with hands-on skill development, ensuring that every student is prepared to perform and lead from day one. With the support of distinguished faculty who bring years of industry experience, students gain invaluable insights into real-world retail operations and decision-making.

We take pride in offering India’s only dedicated Visual Merchandising Lab, a world-class campus ecosystem, and extensive internship pathways with prominent retail brands—ensuring students learn, practice, and innovate in an industry-simulated environment. Our curriculum is meticulously mapped to job roles defined by the Retailers Association’s Skill Council of India (RASCI), ensuring complete alignment with national competency standards and current industry expectations.

Whether your ambition is to accelerate your career in leading retail organisations or to scale your own family business, this MBA equips you with the strategic thinking, operational expertise, and leadership skills needed to thrive.

As you embark on this exciting journey, I invite you to immerse yourself fully, challenge your boundaries, and prepare to lead the next era of retail.

Together, let’s shape the future of retail.

Features

Well qualified faculty that includes the faculty from IITs and NITs.

Good connect with industry, I,e, signed MOU with some of the best IT companies

100% internship assistance to the students.

Frequently organizing workshops, expert lectures, short term training on cutting edge technologies.

Well maintained computer labs.

Testimonials

Testimonial

"BBA Retail Management at SSPU is a professional course which focuses on the Retail sector coupled with Marketing subjects which help the students to understand how Retail industry works. No other colleges offer specialized courses from the First Year. SSPU has a well-equipped Retail lab spread across 1500 sq. ft. area where we practice and apply the theory which we are being taught in our classrooms. The Professors teaching here, are Ex- CEOs and COOs from the industry and have immense knowledge about Retail. The students are not only trained to be job-ready but are trained to be an all-rounder".

Karthik Jagannath Burli

“My graduation journey at SSPU is a memory to cherish for a lifetime. Our University has provided us with a platform to showcase and enhance our skills. Throughout my 3 years of BBA in Retail Management, I had countless opportunities to develop interpersonal skills, leadership and proactive thinking through various programs, events and internship programs. My sincere appreciation and gratitude to all the faculty members and the management for the unconditional support throughout. Our University helped me to grow both personally and professionally”.

Krishna Shukla

"BBA Retail Management at SSPU is a professional course which focuses on the Retail sector coupled with Marketing subjects which help the students to understand how Retail industry works. No other colleges offer specialized courses from the First Year. SSPU has a well-equipped Retail lab spread across 1500 sq. ft. area where we practice and apply the theory which we are being taught in our classrooms. The Professors teaching here, are Ex- CEOs and COOs from the industry and have immense knowledge about Retail. The students are not only trained to be job-ready but are trained to be an all-rounder".

Karthik Jagannath Burli

“My graduation journey at SSPU is a memory to cherish for a lifetime. Our University has provided us with a platform to showcase and enhance our skills. Throughout my 3 years of BBA in Retail Management, I had countless opportunities to develop interpersonal skills, leadership and proactive thinking through various programs, events and internship programs. My sincere appreciation and gratitude to all the faculty members and the management for the unconditional support throughout. Our University helped me to grow both personally and professionally”.

Krishna Shukla

Achivement

Events

Academic Quality Improvement Programme

A meeting on the Academic Quality Improvement Programme (AQIP) with Mrs. Alka Pande was held on 28/01/2021, Time 10 pm in E405. Dr. Charudatta Pathak along with Prof. Sanjay Bhandari, Prof. Sumit Dubal, Prof. Roshan Bhagat, Prof. Sagar Khedkar, Prof. Rajkumar Baghel, Prof. Shweta Jain and Prof. Sagar Biradar attended the meeting.

Online training of ADSC, 3D Printing and Electric Vehicle Service Technician course

Sumit Dubal, Prof. Rajkumar Baghel, Prof. Yogendra Jain and Mr. Sandeep Deshmukh attended online training of ADSC, 3D Printing course from 21st Jan to 23rd Jan 2021. Prof. Shweta Jain and Prof. Ganesh Lohar attended online training of ASDC, Electric Vehicle Service Technician course from 21st Jan – 23rd Jan 2021.

Guest Lecture by Ar. Vikram Hundelkar

Date: 19 August 2019

The designer of the IIT Gandhinagar was describing his experience on Campus Design, he was describing his concept behind the design. He came up with the concept of no rear view. Students got much clarity to design Campus in terms of their academic designs.

Test drive of all new Tata Nexon Electric Car

Demonstration and test drive of all new Tata Nexon Electric Car was organized in the SSPU Campus on 24th Nov 2020. Following faculty members from the school of Automobile engineering were present for the demonstration, Dr. Charudatta Pathak, Prof. Sanjay Bhandari, Sumit Dubal, Rajkumar Baghel and Shweta Jain.

Guest lecture on ‘’Future trends in Fuels and Lubricants for Automobiles’’

School of Engineering organized a guest lecture on the topic Future trends in Fuels and Lubricants for Automobiles for the Automobile engineering students on 24th August at 2:30 pm. The speaker was Mr. Rajesh Nambiar, who is working as General Manager at Indian Oil corporation ltd. He has delivered informative and enthusiastic session based on his professional experiences in the petroleum industries and challenges in the field of tribology.

Guest Lecture by Ar. Vikram Hundelkar

Date: 19 August 2019

Guest Lecture by Ar. Vikram Hundelkar

Date: 19 August 2019

FAQ'S

Frequently Asked Questions

What is your program's duration?

The course trains the students in Retail Challenges and prepares the students for job opportunities in Retail Operations – both at the front-end and back-end. The on-campus Retail Visual Merchandising Lab set up in association with Shoppers Stop helps students in practical learning. Skill development and practical activities are conducted in the Retail Lab covering topics of Visual Display, Store Façade, Store Layout, Retail Fixture and Furniture, Space Management, Merchandise Planning and Rationalization, Category Management, Brand/Product Management, Management of Floor Activities, Stock Management, Receiving and Issue of Stocks, Inventory Management, Promotion Planning, and Business Analytics.